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Strategy and concept design

Creating a digital growth strategy that works, with customers at the centre and AI as a resource.

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The digital service should meet the needs of users and business objectives. Intelligent digitalisation and artificial intelligence can revolutionise the market and the customer experience, requiring the commitment of the whole organisation, a renewal of the whole essence of the service and a holistic strategy.

A well-formed service strategy is a holistic approach that takes into account customer needs and business requirements, and includes a holistic view of capability development and intelligent solutions development roadmaps.

AI requires organisation-wide collaboration and cultural change. It will change the way we work and customer expectations holistically.

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Why choose Loihde Advance?


For us the concept of a digital service is more than just a user interface design or a business model. We combine our technical insight and hands-on experience in multinational and multi-channel projects with our business understanding and end-user centric thinking on large and complex projects, ensuring success and feasibility.

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We bring end-user centricity to technology choices.

We bring efficiency and automation to operational models.


Our hands-on, inclusive and insightful conceptualisation service can combine the realities of technology, content and data with end-user-centric business development, not forgetting service maintenance, management and continuous evolution. We specialise in the development of large and complex multi-channel services

How can we help?

We are happy to bring our extensive expertise to the project to work with you to create scalable solutions that meet your needs - design, operational models and architecture together. If required, we will support your organisation with service and user interface design to ensure both the optimisation of service value and the efficient implementation of digital services.

Our unique understanding of digital marketing automation solutions, AI-based conversational UI solutions, our understanding of multichannel content management and our hybrid expertise in design and digital capabilities, among others, will deliver unprecedented business benefits.

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Our strategy and concept design services

Vision and future
of the service

Comprehensive service conceptualisation

Intelligent digital
AI solutions

Process automation, optimisation of operational models

Service design, content strategies, service strategies, creative product strategies

Using analytics and research
to guide the service

How is strategy and concept design used?

What do we do?

  • As an experienced, insightful and trusted partner for digital service development projects, we save our customers time from adjusting to business development.

  • To support our strategy and concept design, we also have the insight to clarify and understand different technology capabilities.

  • Our solution-centric approach ensures seamless collaboration and digital development success across different organisations, taking into account the changing workflows of operational users in a timely manner.

What value is created?

  • A strategic vision and effective implementation that drive business growth and efficiency.

  • Through our end-user insight and technical vision, clear development roadmaps

  • A more efficient organisation through business-focused operational models.

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